Starting Up in Business Networks : Why Relationships Matter in Entrepreneurship
1st ed. 2017
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This book offers a novel perspective on starting-up new business ventures through examining the process by which they become part of the existing business environment. The book highlights the importance of inter-organizational business relationships. Asserting that new ventures need to interact and connect with customers and suppliers, alongside policy actors and universities, Starting up in Business Networks demonstrates how beginning a new venture demands initiating and developing business relationships. Noting a lack of prior research into the process by which start-ups embed into an existing business network, this book presents examples from countries such as Sweden, Italy, the Netherlands and China to analyse the emergence and evolution of start-up business networks.
Get Starting Up in Business Networks by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
