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Startup Confessions
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Startup Confessions : A Founder’s Guide to Getting it Wrong (and Sometimes Right)

Book Details

Format Paperback / Softback
Book Series Lannoo Campus
ISBN-10 9059967267
ISBN-13 9789059967267
Publisher Lannoo Publishers
Imprint Lannoo Publishers
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 14th, 2026
Print length 200 Pages
Ksh 5,400.00
Not Yet Published 0 in stock

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Written with sharp wit, brutal honesty, and hard-earned insight, this book reveals what building a company actually feels like.

Most startup books tell the polished version of entrepreneurship: heroic founders, elegant frameworks, and inevitable success. Startup Confessions does the opposite. Written with sharp wit, brutal honesty, and hard-earned insight, this book reveals what building a company actually feels like: chaotic decision-making, pointless projects, fundraising rejection, hiring mistakes, leadership flaws, and the constant performance of calm while everything backstage threatens to collapse. Based on eight years of scaling Perlego, the author offers a refreshing alternative to traditional startup myth-making: a candid guide for founders who want to fail faster, learn cheaper, and build with realism instead of illusion. This is not a triumph story. It is the truth — and that is exactly why it matters. 


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