Stormy Skies : Airlines in Crisis
by
Paul Clark
Book Details
Format
Hardback or Cased Book
ISBN-10
0754678873
ISBN-13
9780754678878
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 28th, 2010
Print length
178 Pages
Weight
480 grams
Dimensions
23.50 x 16.20 x 1.70 cms
Product Classification:
Transport industriesAerospace & aviation technology
Ksh 9,900.00
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Captures the key issues that determine a viable airline industry in an increasingly globalised world and calls for more radical business thinking to ensure that mistakes are avoided in future. This book looks at the airline business through the eyes of both the airlines themselves and also their customers.
As the airline industry struggles to extricate itself from its latest crisis, the time has come to examine the fundamentals of airline business strategy in a more innovative way and find answers to the questions, "What went wrong?" and "Why didn''t we see it coming?". Stormy Skies captures the key issues that determine a viable airline industry in an increasingly globalised world and calls for more radical business thinking to ensure that mistakes are avoided in future. It looks at the airline business through the eyes of both the airlines themselves and also their customers, drawing upon the experience and views of industry personalities.
Get Stormy Skies by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.