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Storytelling in Management Practice

By: UK.) Reissner Stefanie (Kathryn Haynes is Northern Society Chair in Accounting & Finance at Newcastle University Business School (Author) , UK.) Pagan Victoria (Kathryn Haynes is Northern Society Chair in Accounting & Finance at Newcastle University Business School (Author)

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Ksh 34,800.00

Format: Hardback or Cased Book

ISBN-13: 9780415644334

Publisher: Taylor & Francis Ltd

Publication Date: May 24th, 2013

Weight: 442 grams

Dimension: 24.10 x 15.60 x 1.60 cms

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This book offers a critical investigation of storytelling in management practice. Specifically, it examines the factors that have been shown to influence the effectiveness of storytelling as a means of managerial communication within an organization and provides a range of novel insights into how storytelling is understood and employed.

Get Storytelling in Management Practice by Stefanie (Kathryn Haynes is Northern Society Chair in Accounting & Finance at Newcastle University Business School, UK.) Reissner at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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