Strategic Communication : Campaign Planning
Book Details
Format
Paperback / Softback
ISBN-10
1032329734
ISBN-13
9781032329734
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 20th, 2023
Print length
278 Pages
Weight
538 grams
Dimensions
17.40 x 24.60 x 2.10 cms
Ksh 8,750.00
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Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy.
Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy.
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