Book Details
Format
Paperback / Softback
ISBN-10
1349511269
ISBN-13
9781349511266
Edition
1st ed. 2003
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 14th, 2003
Print length
233 Pages
Product Classification:
Business strategyManagement & management techniquesManagement and management techniques
Ksh 22,150.00
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Strategic Logic lays the foundations for a clear understanding of corporate profitability and provides the reader with innovative insights on how to develop original yet realistic strategies.
Strategic Logic lays the foundations for a clear understanding of corporate profitability and provides the reader with innovative insights on how to develop original yet realistic strategies. Working with real-life examples and based on rigorous theory, the author analyses key managerial decisions and shows how to ensure these enhance the company''s long-term profitability. Mergers and acquisitions are great opportunities for strategic development, but they can also destroyer value. The author indicates how to judge on what side a specific case will fall.
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