Strategic Management
Book Details
Format
Paperback / Softback
ISBN-10
0333387651
ISBN-13
9780333387658
Publisher
Bloomsbury Publishing PLC
Imprint
Red Globe Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 1st, 1987
Print length
407 Pages
Weight
673 grams
Product Classification:
Management & management techniquesManagement and management techniques
Ksh 13,500.00
Manufactured on Demand
0 in stock
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This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers.
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.
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