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Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition
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Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

Book Details

Format Paperback / Softback
ISBN-10 1292258047
ISBN-13 9781292258041
Publisher Pearson Education Limited
Imprint Pearson Education Limited
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 3rd, 2018
Print length 544 Pages
Weight 1,018 grams
Dimensions 20.40 x 25.40 x 2.40 cms
Product Classification: Business strategy
Ksh 16,100.00
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For courses in strategy and strategic management.

Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.


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