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Strategic Priorities in Competitive Environments
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Strategic Priorities in Competitive Environments : Multidimensional Approaches for Business Success

2020 ed.

Book Details

Format Paperback / Softback
ISBN-10 3030450252
ISBN-13 9783030450250
Edition 2020 ed.
Publisher Springer Nature Switzerland AG
Imprint Springer Nature Switzerland AG
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 16th, 2021
Print length 356 Pages
Ksh 23,400.00
Werezi Extended Catalogue 0 in stock

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This book combines various analyses of strategic priorities in a competitive market environment, focusing on the balanced scorecard technique, but also considering customer expectations, organizational requirements, financial outcomes and technological infrastructures.
This book combines various analyses of strategic priorities in a competitive market environment, focusing on the balanced scorecard technique, but also considering customer expectations, organizational requirements, financial outcomes and technological infrastructures. The first part explores the financial impacts and performance measurement of investments, while the second part examines customer demand in a globalized environment. Part three then addresses organizational quality and internal processes, highlighting participatory elements and synergies. Lastly, part four investigates strategic learning in enterprises as a factor for sustainable economic success in times of change and disruption. 

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