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Strategy for Tourism
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Strategy for Tourism

Book Details

Format Paperback / Softback
ISBN-10 1910158623
ISBN-13 9781910158623
Publisher Goodfellow Publishers Limited
Imprint Goodfellow Publishers Limited
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 31st, 2016
Print length 264 Pages
Weight 584 grams
Dimensions 19.10 x 24.60 x 2.40 cms
Product Classification: Business strategyTourism industry
Ksh 7,500.00
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An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.

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