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Subject to Change

By: Peter Merholz (Author)

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Ksh 5,050.00

Format: Hardback or Cased Book

ISBN-13: 9780596516833

Publisher: O'Reilly Media

Publication Date: May 20th, 2008

Weight: 356 grams

Dimension: 15.30 x 22.40 x 0.20 cms

Category: Product design

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To achieve success in ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. This book demonstrates how successful businesses can - and should - use customer experiences to inform and shape the product development process, from start to finish.

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