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Taking Fame to Market
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Taking Fame to Market : On the Pre-History and Post-History of Hollywood Stardom

1st ed. 2015

Book Details

Format Paperback / Softback
ISBN-10 1349466018
ISBN-13 9781349466016
Edition 1st ed. 2015
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 1st, 2015
Print length 256 Pages
Weight 336 grams
Dimensions 14.10 x 21.50 x 1.70 cms
Ksh 8,100.00
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This book explores, from a sociological perspective, the relationship between acting as symbolic work and the commercialization of popular culture. Particular attention is paid to the social conditions that gave rise to stardom in the theatre and cinema, and how shifts in the marketing of stars have impacted upon contemporary celebrity culture.
This book explores, from a sociological perspective, the relationship between acting as symbolic work and the commercialization of popular culture. Particular attention is paid to the social conditions that gave rise to stardom in the theatre and cinema, and how shifts in the marketing of stars have impacted upon contemporary celebrity culture.

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