Television Across Asia : TV Industries, Programme Formats and Globalisation
Book Details
Format
Paperback / Softback
Book Series
Media, Culture and Social Change in Asia
ISBN-10
0415546273
ISBN-13
9780415546270
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 9th, 2009
Print length
234 Pages
Weight
430 grams
Product Classification:
TelevisionMedia studiesGlobalization
Ksh 10,600.00
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This book explores the trade in television program formats, which is a crucially important ingredient in the globalization of culture, in Asia.
This book explores the trade in television program formats, which is a crucially important ingredient in the globalisation of culture, in Asia. It examines how much traffic there is in program formats, the principal direction of flow of such traffic, and the economic and cultural significance of this trade for the territories involved, and for the region as a whole. It shows how new technology, deregulation, privatisation and economic recession have greatly intensified competition between broadcasters in Asia, as in other parts of the world, and discusses how this in turn has multiplied the incidence of television format remakes, with some countries developing dedicated format companies, and others becoming net importers and adapters of formats.
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