Television Advertising in Canadian Elections : The Attack Mode, 1993
Book Details
Format
Paperback / Softback
ISBN-10
0889203237
ISBN-13
9780889203235
Publisher
Wilfrid Laurier University Press
Imprint
Wilfrid Laurier University Press
Country of Manufacture
CA
Country of Publication
GB
Publication Date
Jun 30th, 1999
Print length
262 Pages
Weight
356 grams
Dimensions
15.70 x 22.40 x 1.40 cms
Product Classification:
Political campaigning & advertising
Ksh 6,350.00
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1988 saw a turning point in the tenor of television campaign advertising. By the early 1990s there was a growing reliance upon negative political images and symbols. This book is about that growing reliance.
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