The Art and Craft of Feature Writing : Based on The Wall Street Journal Guide
Book Details
Format
Paperback / Softback
ISBN-10
0452261589
ISBN-13
9780452261587
Publisher
Penguin Random House Australia
Imprint
Signet
Country of Manufacture
US
Country of Publication
GB
Publication Date
Nov 29th, 1988
Print length
272 Pages
Weight
230 grams
Dimensions
13.50 x 20.10 x 2.10 cms
Product Classification:
Literary studies: general
Ksh 3,250.00
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Storytelling—how to catch and hold a reader’s interest through artful narration of factual material
William E. Blundell, one of the best writers on one of America''s best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:
· How and where to get ideas
· What readers like and don’t like
· Adding energy and interest to tired topics
· Getting from first ideas to finish article
· The rules of organization
· How—and whom—to quote and paraphrase
· Wordcraft, leads, and narrative flow
· Self-editing and notes on style
… plus many sample feature articles.
William E. Blundell, one of the best writers on one of America''s best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:
· How and where to get ideas
· What readers like and don’t like
· Adding energy and interest to tired topics
· Getting from first ideas to finish article
· The rules of organization
· How—and whom—to quote and paraphrase
· Wordcraft, leads, and narrative flow
· Self-editing and notes on style
… plus many sample feature articles.
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