The Art of Persuasion
Book Details
Format
Paperback / Softback
ISBN-10
034083031X
ISBN-13
9780340830314
Publisher
Hodder & Stoughton
Imprint
Yellow Kite
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 1st, 2005
Print length
256 Pages
Weight
210 grams
Dimensions
13.00 x 19.80 x 2.10 cms
Product Classification:
Business communication & presentationAssertiveness, motivation & self-esteem
Ksh 2,350.00
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International communication coach Juliet Erickson shows how to use your powers of persuasion to achieve whatever you want.
You may think you know what you want in life, but having the idea, the goal, the means, the business plan or the enthusiasm will only get you halfway there. Whatever it is that you want to make happen - whether a new business, community project or innovative idea - the one crucial factor by which it will stand or fall is how well you can communicate it to others. This invaluable book explains just why good communication is so critical and reveals the secrets of honing your skills to ensure your goal is realised. From planning your initiative tois realised. From planning your initiative to making an effective pitch when the stakes are high, international communication coach Juliet Erickson presents the best insights and techniques of persuasive communication that are essential to really make your great ideas happen.
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