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The Awakening of Islamic Pop Music
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The Awakening of Islamic Pop Music

Book Details

Format Paperback / Softback
ISBN-10 1474490433
ISBN-13 9781474490436
Publisher Edinburgh University Press
Imprint Edinburgh University Press
Country of Manufacture GB
Country of Publication GB
Publication Date May 22nd, 2023
Print length 224 Pages
Weight 376 grams
Dimensions 15.60 x 23.50 x 1.70 cms
Ksh 4,150.00
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Examines how the making, marketing and performance of new Islamic music genres relate to Islamic discourse and thought, through a case study of Awakening, an Islamic media company formed in London.

Awakening – an Islamic media company formed in London – has created the soundtrack to many Muslim lives during the last two decades. As the company celebrates their first 20 years in the industry, Jonas Otterbeck examines their remarkable rise to success and their established reputation as one of the most important global enterprises producing pop music inspired by Islam. Otterbeck thoroughly describes the history and development of new Islamic popular music genres, in particular pop-nashid and Islamic pop, for the first time. He argues that Awakening – a company with the ambition to portray itself as Islamic – is best understood in relation to the ethical turn in Islamic thinking. In this way, he explores how the Islamic pop industry is, in effect, altering the very formulations of Islamic thought.


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