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The Big End of Town

By: Canberra) Fleming Grant (Australian National University (Author) , David (University of Melbourne) Merrett (Author) , New South Wales) Ville Simon (University of Wollongong (Author)

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Ksh 4,950.00

Format: Paperback or Softback

ISBN-13: 9780521689908

Publisher: Cambridge University Press

Publication Date: May 1st, 2006

Weight: 612 grams

Dimension: 22.90 x 15.20 x 1.80 cms

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The Big End of Town, first published in 2004, is a proper business history of twentieth-century Australia and traces the evolution of large business enterprises in Australia. It delves into why the market leaders became the major players, examines what was crucial to their success, and their roles in leading the Australian economy.

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