The Broadcaster's Guide to RBDS
by
Scott Wright
Book Details
Format
Hardback or Cased Book
ISBN-10
1138408344
ISBN-13
9781138408340
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 6th, 2017
Print length
216 Pages
Weight
428 grams
Dimensions
16.10 x 23.50 x 1.80 cms
Product Classification:
Films, cinemaTelevisionCommunication studies
Ksh 36,000.00
Werezi Extended Catalogue
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A guide to the Radio Data System (RDS), also called Radio Broadcast Data System (RBDS). It features a wide variety of encoding equipment, and introduces over 30 models of RDS receivers for cars, home receivers, portable and even PC receivers. It provides the information required to understand RDS and its possibilities on a variety of levels.
This handbook is intended to give the broadcast industry an authoritative guide to the Radio Data System (RDS), also called Radio Broadcast Data System (RBDS). Since the standard''s adoption, about 700 stations have begun broadcasting RDS in the United States. There is a wide variety of encoding equipment with prices starting as low as $400, and over 30 models of RDS receivers have been introduced for cars, home receivers, portable and even PC receivers. Automobile manufacturer''s such as General Motors, Ford, Audi, and Porsch now offer RDS on new vehicles. Yet despite all the support equipment in place, the FM broadcaster has been reluctant to implement and utilize this service, mainly because of a lack of understanding of what RDS can do for the station.This book finally provides the information required to understand RDS and its possibilities on a variety of levels, so that everyone involved in radio can make the most of it. Station owner, program director, salesperson, and talent alike will find the information he or she requires to maximize the possibilities of this new technology. Each feature of the system is explained in terms of its practical implementation at the station, and interviews with broadcasters currently using the system add a hands-on perspective.
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