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The Business of Gamification
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The Business of Gamification : A Critical Analysis

Book Details

Format Hardback or Cased Book
ISBN-10 113882416X
ISBN-13 9781138824164
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 29th, 2016
Print length 252 Pages
Weight 478 grams
Dimensions 23.40 x 15.90 x 2.00 cms
Ksh 33,850.00
Werezi Extended Catalogue 0 in stock

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This edited volume contains new, and stringent, perspectives on how gamification is contextualized in business settings, both in theory as well as in practice. This book will provide a wealth of research for individuals seriously interested in the industry at the academic level. As a result, this book will serve as a reference in curricula associated with video game development for years to come.


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