The Challenger Spirit : Organisations That Disturb the Status Quo
Book Details
Format
Paperback / Softback
ISBN-10
1907794646
ISBN-13
9781907794643
Publisher
LID Publishing
Imprint
LID Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 29th, 2015
Print length
264 Pages
Weight
372 grams
Dimensions
21.50 x 13.80 x 1.60 cms
Ksh 2,350.00
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Quality
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How to challenge and take market share away from the established market leaders
Challenger organisations are those companies which are disrupting their market and taking serious market share from their more established competitors. Such companies typically have an ambition beyond the conventional resources available to them. They are innovative and radical, and most enjoy significant and sustained periods of growth. This book analyses the practices and disciplines that underpin the successful challenger organisation. In particular, it looks at the leadership skills and the organisational culture required for companies to become challengers in their marketplace. Written by one of the few consultants who specialises in and works with such companies, this book will challenge conventional business thinking to the core.
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