The Champion's Creed : Transform Your Culture Through the Power of Belief
by
Ben Utecht
Book Details
Format
Hardback or Cased Book
ISBN-10
1394331231
ISBN-13
9781394331239
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
May 8th, 2025
Print length
160 Pages
Weight
334 grams
Dimensions
22.30 x 14.70 x 1.70 cms
Ksh 3,600.00
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Visionary strategies from former NFL star to infuse your company's Culture with purpose and direction In The Champion's Creed, NFL star and Chief Culture Officer Ben Utecht unveils the blueprint for forging unbeatable teams in any arena. Central to Utecht's methodology is the creation of a “Culture Creed”—a dynamic manifesto that transcends typical mission statements. This powerful tool becomes the compass guiding every decision, action, and interaction within an organization. Readers will learn how to craft and implement their own Culture Creed, infusing their company's Culture with purpose and direction. Drawing from his unique journey from Super Bowl victor to leading corporate strategist, Utecht melds gridiron wisdom with executive acumen, presenting a transformative approach to culture, leadership, and team building that promises to show readers how to: Synchronize fundamental beliefs with business objectivesNurture an atmosphere that naturally boosts productivityMaster the “Four L's” of exemplary guidance: Listening, Learning, Language, and LoveDevelop a potent “Ethos Declaration” to steer every facet of operations Whether you're helming a startup or steering a Fortune 500 behemoth, The Champion's Creed not only provides an essential resource for visionaries aiming to leave an indelible mark on their industry but also gives us the secrets to building a legacy of success, inspiring peak performance, and creating an organizational culture that stands the test of time.
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