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The Changing Global Context of International Business
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The Changing Global Context of International Business

Book Details

Format Hardback or Cased Book
ISBN-10 0333994442
ISBN-13 9780333994443
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Nov 19th, 2002
Print length 371 Pages
Ksh 16,200.00
Werezi Extended Catalogue 0 in stock

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This book explores 4 key issues in the world economy: the changing context of international business, the continuing pace of economic integration, international joint ventures and knowledge management. Peter Buckley is a world renowned expert in the field of international Business.
This book explores four key issues in the world economy: the changing context of international business, the continuing pace of economic integration, international joint ventures and knowledge management. More specifically the book explores how each of the issues affects the strategies of multinational enterprises (MNEs). The book takes into account the moral basis of global capitalism, made all the more important after the events of September 11th, 2001.

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