The Changing Role of SMEs in Global Business : Volume II: Contextual Evolution Across Markets, Disciplines and Sectors
2020 ed.
Book Details
Format
Paperback / Softback
Book Series
Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
ISBN-10
3030458377
ISBN-13
9783030458379
Edition
2020 ed.
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 14th, 2021
Print length
264 Pages
Product Classification:
Business strategySmall businesses & self-employed
Ksh 16,200.00
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SMEs are significant job creators and drivers of innovation and competition in most economic sectors. Furthermore, the traditional constraints of small and medium enterprises, such as geographic operations, are now being dissolved by technological developments. This means that there are new opportunities for SMEs, and their fundamental principles are being redefined: the aims, competencies, strategy, management, practice, and scope of these businesses are changing, with wide-ranging implications. This is the second part of a two volume work that incorporates scientific chapters on SME business theory and practice. Authors provide a balanced perspective of the present and future of SMEs across all business disciplines, for example management, strategy, marketing, economics and finance. While Volume I focuses on the individual SME and internal issues such as innovation, quality, and digitization, this second volume explores external issues such as contextual forces, the effectsof the financial crisis, and macro-economic effects.
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