The Collaborative Sale : Solution Selling in a Buyer Driven World
Book Details
Format
Hardback or Cased Book
ISBN-10
1118872428
ISBN-13
9781118872420
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
May 7th, 2014
Print length
240 Pages
Weight
434 grams
Dimensions
23.80 x 16.30 x 2.10 cms
Product Classification:
Sales & marketing
Ksh 3,950.00
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Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides.
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