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The Earnicorns
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The Earnicorns : Stories of Rare Profitable Unicorns

Book Details

Format Paperback / Softback
ISBN-10 0143468103
ISBN-13 9780143468103
Publisher Penguin Random House India
Imprint Penguin Business
Country of Manufacture IN
Country of Publication GB
Publication Date Jun 24th, 2024
Print length 312 Pages
Weight 266 grams
Dimensions 21.60 x 13.80 x 2.10 cms
Product Classification: Entrepreneurship
Ksh 3,700.00
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The book narrates the story of four market leaders: Naukri.com, Zerodha, Zoho and Dream11, and how these companies managed to become profitable and stay that way.

It is an accepted fact that Internet-related businesses are largely loss making. Dhruv Nath uncovers the secrets of four highly respected Internet giants which defy this trend boldly. The book narrates the story of four market leaders: Naukri.com, Zerodha, Zoho and Dream11, and how these companies managed to become profitable and stay that way.

These are stories about phenomenal companies and their equally phenomenal founders. How Zoho transformed rural Tamil Nadu, by recruiting young boys and girls who could not afford to go to a decent college. And nurturing them into becoming star programmers. Nithin Kamath, the outstandingly humble founder of Zerodha, who shocked the nation by charging absolutely no brokerage from investors. Sanjeev Bikhchandani, who started Naukri.com from the servant’s quarters above his father’s garage, using second-hand computers and furniture. And subsequently, grew the business to a point where they have an unbelievable 70 per cent share of the market for white-collar jobs. Harsh Jain of Dream11, who built a roaring fantasy sports platform when everyone advised him not to.

These are stories about phenomenal companies and their equally phenomenal founders. How Zoho transformed rural Tamil Nadu, by recruiting young boys and girls who could not afford to go to a decent college. And nurturing them into becoming star programmers. Nithin Kamath, the outstandingly humble founder of Zerodha, who shocked the nation by charging absolutely no brokerage from investors. Sanjeev Bikhchandani, who started Naukri.com from the servant''s quarters above his father''s garage, using second-hand computers and furniture. And subsequently, grew the business to a point where they have an unbelievable 70 per cent share of the market for white-collar jobs. Harsh Jain of Dream11, who built a roaring fantasy sports platform when everyone advised him not to.

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