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The Economics of Attention
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The Economics of Attention : Style and Substance in the Age of Information

Book Details

Format Hardback or Cased Book
ISBN-10 0226468828
ISBN-13 9780226468822
Publisher The University of Chicago Press
Imprint University of Chicago Press
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 1st, 2006
Print length 326 Pages
Weight 680 grams
Dimensions 2.30 x 1.60 x 0.30 cms
Ksh 5,150.00
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Traces our epochal move from an economy of things and objects to an economy of attention. According to the author, the central commodity in our new age of information is not stuff but style, for style is what competes for our attention amidst the din and deluge of new media. He aims to map the frontier that information technologies have created.

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