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The Economics of Business Culture
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The Economics of Business Culture : Game Theory, Transaction Costs, and Economic Performance

Book Details

Format Hardback or Cased Book
ISBN-10 019828375X
ISBN-13 9780198283751
Publisher Oxford University Press
Imprint Clarendon Press
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 27th, 1991
Print length 298 Pages
Weight 504 grams
Dimensions 22.80 x 14.90 x 2.30 cms
Ksh 8,200.00
Manufactured on Demand 0 in stock

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Mark Casson, a respected economist, sets out in a rigorous but accessible way, the theory that the culture in which a firm operates has a profound effect on its productivity. One of the topics covered by this book - the role of leadership and manipulation of performance in business culture - is very important and has been largely neglected until now.
In this book the author analyses the economic effects of culture. By culture he means social values such as honesty, dedication, and loyalty. He argues that the gains from technology in modern societies can be offset by high cost stemming from the missing moral dimension, and that this has implications both for economic competitiveness and for social and economic institutions such as families and trade unions.

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