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The Economics of Creativity

By: Pierre-Michel Menger (Author) , Steven Rendall (Author) , Amy Jacobs (Author)

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Ksh 11,100.00

Format: Hardback or Cased Book

ISBN-13: 9780674724563

Publisher: Harvard University Press

Publication Date: Jun 16th, 2014

Weight: 758 grams

Dimension: 24.20 x 16.80 x 3.20 cms

Category: SOCIETY & CULTURE: GENERAL

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Creative work is governed by uncertainty. So how can customers and critics judge merit, when the disparity between superstardom and obscurity hinges on minor gaps in ability? The Economics of Creativity brings clarity to a market widely seen as either irrational or so free of standards that only power and manipulation count.

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