The Economics of the Audiovisual Industry
Book Details
Format
Hardback or Cased Book
ISBN-10
1137378468
ISBN-13
9781137378460
Publisher
Palgrave Macmillan
Imprint
Palgrave Pivot
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 23rd, 2014
Print length
191 Pages
Weight
400 grams
Dimensions
22.50 x 14.70 x 2.10 cms
Ksh 3,600.00
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In The Economics of the Audiovisual Industry the author suggests that rather than relying on subsidized public support, the audiovisual industry should foster private-public partnerships and market dynamics to promote an alternative funding model based on a profitable and long-lasting connection between the audiovisual and financial markets.
This book is open access under a CC BY licence. 1. Introduction 2. Create Connection Between Audiovisual And Finance 2.1. Introduction 2.2. The Distance Between Audiovisual And Finance: The Concerns Of Audiovisual Firms 2.3. The Distance Between Audiovisual And Finance: The Concerns Of Financial Intermediaries 2.4. The Determinants For A Financial Development Of The Audiovisual Industry 3. Defining The Audiovisual Industry 3.1. Introduction 3.2. The Perimeter Of The Audiovisual Industry 3.3. The Audiovisual Products 4. Costs And Revenues Of Audiovisual Products 4.1. Introduction 4.2. Typologies Of Costs And Sources Of Revenues 4.3. Costs And Revenues Of TV Products 4.4. Costs And Revenues Of Cinema Products 4.5. Costs And Revenues Of Audiovisual Web Products 5. Price And Value Of Audiovisual Products 5.1. Introduction 5.2. A Theoretical Framework For Pricing 5.3. The Economics Of Pricing 5.4. Demand And Pricing 5.5. Competition And Pricing 5.6. Structure And Level Of Price 5.7. Pricing Models 6. The Value Of Audiovisual Firms 6.1. Introduction 6.2. Evaluating A Firm: Which Methodology For The Audiovisual Industry? 6.3. Evaluating A Library Of Audiovisual Products 7. The Financial Model Of The Audiovisual Industry 7.1. Introduction 7.2. Broadcasters Negotiating TV Copyrights In The Domestic Market 7.3. Broadcasters Negotiating TV Copyrights In The International Market 7.4. The Economic Reasons For Using Intermediaries In International Television Markets 7.5. The Financial Model Inside The Film Market 7.6. The Financial Model Of The Audiovisual Web Market 8. Financing The Audiovisual Industry 8.1. Introduction 8.2. Access To Finance For The Audiovisual Industry 8.3. Financial Risks In Financing The Audiovisual Industry 8.4. How To Finance The Audiovisual Industry: Products And Markets 9. The Road Ahead: A Financial Platform For The Audiovisual Industry References
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