The Entrepreneurial Arch : A Strategic Framework for Discovering, Developing and Renewing Firms
Book Details
Format
Hardback or Cased Book
ISBN-10
1107074274
ISBN-13
9781107074279
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 4th, 2014
Print length
312 Pages
Weight
586 grams
Dimensions
15.90 x 23.70 x 2.30 cms
Product Classification:
Entrepreneurship
Ksh 12,400.00
Manufactured on Demand
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A concise introduction to entrepreneurship based on a tried-and-tested model developed at the University of Michigan: the entrepreneurial arch. Using a range of real-world examples, this book teaches readers how to discover and create a new firm, or grow an existing one, starting from a firm or team's capabilities.
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