The Fairchild Dictionary of Retailing 2nd Edition
by
Rona Ostrow
Book Details
Format
Hardback or Cased Book
ISBN-10
1563673444
ISBN-13
9781563673443
Publisher
Bloomsbury Publishing PLC
Imprint
Fairchild Books
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 1st, 2008
Print length
480 Pages
Weight
1,324 grams
Dimensions
28.30 x 22.20 x 3.40 cms
Product Classification:
Reference worksRetail and wholesale industriesRetail sector
Ksh 6,150.00
Manufactured on Demand
0 in stock
Delivery Location
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Secure
Quality
Fast
Defines terms commonly used in various parts of the retail industry, from retail advertising to merchandising and displays. This dictionary lists terms alphabetically with cross-referencing. It also includes legislation related to the retail industry, government agencies, and merchandise marts.
The new edition of The Fairchild Dictionary of Retailing clearly defines terms commonly used in all parts of the retail industry, from retail advertising to merchandising and displays. This comprehensive reference for students and faculty in all retailing and merchandising programs lists terms alphabetically with extensive cross-referencing. Global terms used in the retailing industry, including descriptions of retail market structures of countries around the world are covered. This up-to-date reference book also includes important legislation related to the retail industry, government agencies, and merchandise marts and new terms related to the e-retailing business, with extensive Internet resources.
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