The Future of Events & Festivals
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This is the first book to take a futures approach to understanding event management. It takes a systematic and pattern-based understanding in order to determine the likelihood of future events and trends, capture how the industry is changing and identify important issues that will affect events now as well as the future. It offers an analytical analysis of current and future issues including sustainability, security, impacts of social media, design at both mega event and community level and reviews a good range of different types of events from varying geographical regions.
Written by leading academics in the field, this ground breaking book is a valuable reference point for the future of events research.
The growth of events and festivals has been significant over the last decade and a wide range of skills are essential to ensure those events are successful. This requirement has been instrumental in stimulating the creation of more tertiary education opportunities to develop events management knowledge. As the discipline develops, knowledge requires direction in order to understand the changing advances in society.
This is the first book to take a futures approach to understanding event management. A systematic and pattern-based understanding is used to determine the likelihood of future events and trends. Using blue skies scenarios to provide a vision of the future of events, not only capturing how the events industry is changing but also important issues that will affect events now as well as the future. Chapters include analysis of sustainability, security, impacts of social media, design at both mega event and community level and review a good range of different types of events from varying geographical regions. A final section captures the contributions of each chapter through the formation of a conceptual map for a future research agenda.
Written by leading academics in the field, this ground breaking book will be a valuable reference point for educators, researchers and industry professionals.
Get The Future of Events & Festivals by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
