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The Game Business Guidebook
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The Game Business Guidebook : What To Do When Nobody Wants Your Game

Book Details

Format Hardback or Cased Book
ISBN-10 1032585374
ISBN-13 9781032585376
Publisher Taylor & Francis Ltd
Imprint CRC Press
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 29th, 2025
Print length 234 Pages
Weight 630 grams
Ksh 25,200.00
Werezi Extended Catalogue 0 in stock

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This book is the perfect toolkit for any developer who wishes to transform an idea into a viable business. From the experience of a game designer and a business developer, it covers every step from the conception of the game to signing a deal with a publisher.

This book is the perfect toolkit for any developer who wishes to transform an idea into a viable business. From the experience of a game designer and a business developer, it covers every step from the conception of the game to signing a deal with a publisher; finding the right type of funds, sending follow-up e-mails, and attending trade shows are just a few of the tools the reader will find in the book.

Benefitting from the authors combined 30+ years of experience in the industry, the book provides an in-depth business strategy for games. The book is divided into four sections: introduction, preparation, execution, and contingencies. The reader is presented with the knowledge required to get started, both for the company’s culture and strategy and for the team’s pitching abilities and material. In the action phase, the authors explain how to prepare a budget, deal with the publisher, and cultivate their professional relationship. Lastly, the book explains how to deal with unsuccessful scenarios in being funded and how to self-publish as an investment for better exposure and future opportunities.

This book will be vital reading to all independent game developers, those working at AA game studios, and aspiring business developers.


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