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The Handbook of Mobile Market Research
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The Handbook of Mobile Market Research : Tools and Techniques for Market Researchers

Book Details

Format Hardback or Cased Book
ISBN-10 1118935624
ISBN-13 9781118935620
Publisher John Wiley & Sons Inc
Imprint John Wiley & Sons Inc
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 29th, 2014
Print length 312 Pages
Weight 696 grams
Dimensions 25.00 x 17.00 x 2.10 cms
Product Classification: Market research
Ksh 4,900.00
Werezi Extended Catalogue 0 in stock

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The premier guide to mobile market research The Handbook of Mobile Market Research is the first guide to focus exclusively on the use of mobile technology in market research.

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