The Innovation Acid Test : Growth Through Design and Differentiation
by
Andrew Jones
Book Details
Format
Paperback / Softback
ISBN-10
0955008158
ISBN-13
9780955008153
Publisher
Triarchy Press
Imprint
Triarchy Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 3rd, 2008
Print length
200 Pages
Weight
348 grams
Dimensions
24.30 x 17.00 x 1.10 cms
Product Classification:
Management & management techniques
Ksh 3,600.00
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What links the world's most dynamic, successful companies - the companies that are transforming the way we live our lives? Rootling around in the Googlemould, this title sets out for us the defining practices and procedures of a select few of these companies - Southwest Airlines, Whole Foods, Starbucks, Google, Innocent Drinks, and Shanghai Tang.
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