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The Internationalization of Small to Medium Enterprises

By: Rik Donckels (Author) , Antti Haahti (Author) , Graham Hall (Author)

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Ksh 34,800.00

Format: Hardback or Cased Book

ISBN-13: 9780415133333

Publisher: Taylor & Francis Ltd

Publication Date: Mar 19th, 1998

Dimension: 21.60 x 13.80 x 40.80 cms

Category: International trade

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This book uses information from annual surveys of companies in Europe during the formation of a single European market and addresses issues affecting small business such as marketing, entrepreneurship, export strategies.

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