The Irresistible Offer : How to Sell Your Product or Service in 3 Seconds or Less
by
Mark Joyner
Book Details
Format
Hardback or Cased Book
ISBN-10
0471738948
ISBN-13
9780471738947
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 23rd, 2005
Print length
240 Pages
Weight
402 grams
Dimensions
22.30 x 14.90 x 2.40 cms
Product Classification:
Sales & marketing
Ksh 4,150.00
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Today's customers are overwhelmed by information and endless consumer options. In this environment, salespeople don't have all day to convince the customer. In fact, Mark Joyner says that salespeople actually have about three seconds in which to convince the customer to buy; after that, it's game over.
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