The Martech Handbook : Build a Technology Stack to Attract and Retain Customers
Book Details
Format
Paperback / Softback
ISBN-10
1398606448
ISBN-13
9781398606449
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 3rd, 2022
Print length
256 Pages
Weight
410 grams
Dimensions
19.60 x 12.80 x 0.70 cms
Product Classification:
Business strategyBusiness innovationSales & marketing managementSales & marketing
Ksh 5,100.00
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Create and manage a powerful marketing technology stack that will add value and connect all key areas of marketing, with this jargon-free and easy-to-follow guide.
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