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The Neuroscience of Multimodal Persuasive Messages

By: Dirk Remley (Author)

Manufacture on Demand

Ksh 36,000.00

Format: Hardback or Cased Book

ISBN-13: 9781138635814

Publisher: Taylor & Francis Ltd

Publication Date: Mar 2nd, 2017

Weight: 386 grams

Dimension: 15.80 x 23.50 x 1.50 cms

Category: Psycholinguistics

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In this book, Dirk Remley applies his model of integrating multimodal rhetorical theory and multi-sensory neural processing theory pertaining to cognition and learning to multimodal persuasive messages.

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