The New Frontiers of International Business : Development, Evolving Topics, and Implications for Practice
2022 ed.
Book Details
Format
Hardback or Cased Book
Book Series
Contributions to Management Science
ISBN-10
3031060024
ISBN-13
9783031060021
Edition
2022 ed.
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 26th, 2022
Print length
441 Pages
Product Classification:
Business strategyEntrepreneurshipInternational businessSales & marketing
Ksh 8,100.00
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This handbook takes a three-part approach that helps to understand and chart scholarship in the discipline of International Business (IB). The chapters in part 1 briefly discuss the scholarly landscape in IB, identify new ways of advancing the current literature, and highlight some ways in which to do so. The chapters in part 2 discuss current topics IB scholars should focus on, how to understand them, the challenges involved, and the role of interdisciplinary outreach. The chapters in part 3 discuss IB’s broader societal role along several dimensions of relevance to scholars and practitioners. IB researchers, management scholars, and practitioners can use this book to enhance their current knowledge and nurture new ideas based on the chapters written by some of the world’s leading experts.
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