The New Public : Professional Communication and the Means of Social Influence
Book Details
Format
Hardback or Cased Book
Book Series
Cambridge Cultural Social Studies
ISBN-10
0521481465
ISBN-13
9780521481465
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 4th, 1997
Print length
348 Pages
Weight
651 grams
Dimensions
23.60 x 15.70 x 2.60 cms
Product Classification:
Communication studiesSocial theory
Ksh 19,450.00
Manufactured on Demand
Delivery in 29 days
Delivery Location
Delivery fee: Select location
Delivery in 29 days
Secure
Quality
Fast
Leon Mayhew describes a 'New Public' which has replaced the modern public of the Enlightenment with an unstable social order subject to the rhetorical workings of mass communications cultures. Bridging Parsons and Habermas, he offers a new discursive theory of social influence in the age of advertising, lobbying, and media manipulation.
Get The New Public by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Cambridge University Press and it has pages.
