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The New Rules of Green Marketing

By: Jacquelyn Ottman (Author)

Manufacture on Demand

Ksh 7,700.00

Format: Paperback or Softback

ISBN-13: 9781906093440

Publisher: Taylor & Francis Ltd

Publication Date: Nov 1st, 2010

Weight: 422 grams

Dimension: 22.90 x 15.50 x 1.60 cms

Category: Sales & marketing management

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This book captures the best of the author's previous groundbreaking books on green marketing and takes the content into the 21st century. This work squarely focuses on a new generation of marketers who likely themselves grew up with an appreciation of sustainability and who want and need to know how to connect effectively with mainstream consumers.

Get The New Rules of Green Marketing by Jacquelyn Ottman at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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