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The New Venture Coursebook
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The New Venture Coursebook

Book Details

Format Paperback / Softback
ISBN-10 075066441X
ISBN-13 9780750664417
Publisher Taylor & Francis Ltd
Imprint Butterworth-Heinemann Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 5th, 2026
Print length 540 Pages
Product Classification: Entrepreneurship
Ksh 6,650.00
Not Yet Published 0 in stock

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Specifically written for students taking new venture courses, The New Venture Coursebook is comprehensive in coverage and takes the reader on a step-by-step journey through the process of starting up a new business. Aided by a range of pedagogical features, this book will be an essential read for all business students, but particularly those on entrepreneurship-based courses.

The New Venture Coursebook is specifically written for students taking new venture courses. It is comprehensive in coverage and helps students to make integrative use of other elements of their business degree.

The book helps students to build the bridge between the business plan and their business degree as it provides more depth and academic background and theory.


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