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The New Working Class – How to Win Hearts, Minds a nd Votes
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The New Working Class – How to Win Hearts, Minds a nd Votes : How to Win Hearts, Minds and Votes

Book Details

Format Paperback / Softback
ISBN-10 1447344189
ISBN-13 9781447344186
Publisher Bristol University Press
Imprint Policy Press
Country of Manufacture GB
Country of Publication GB
Publication Date May 2nd, 2018
Print length 176 Pages
Weight 232 grams
Dimensions 21.50 x 14.60 x 1.60 cms
Ksh 2,500.00
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Who is working class today and how do political parties gain their support? This insightful book proposes what needs to be done to address the issues of the 'new working class'. It provides practical recommendations for political parties to reconnect with the electorate and regain trust.
Recent events such as the Brexit vote and the 2017 general election result highlight the erosion of traditional class identities and the decoupling of class from political identity. The majority of people in the UK still identify as working class, yet no political party today can confidently articulate their interests. So who is now working class and how do political parties gain their support?Based on the opinions and voices of lower and middle income voters, this insightful book proposes what needs to be done to address the issues of the 'new working class'. Outlining the composition, values, and attitudes of the new working class, it provides practical recommendations for political parties to reconnect with the electorate and regain trust.

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