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The News and Public Opinion

By: Austin) McCombs Maxwell (University of Texas (Author) , Lance (Ohio State University) Holbert (Author) , Spiro (University of Florida) Kiousis (Author)

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Ksh 3,950.00

Format: Paperback or Softback

ISBN-13: 9780745645193

Publisher: John Wiley and Sons Ltd

Publication Date: Sep 2nd, 2011

Weight: 296 grams

Dimension: 15.40 x 21.00 x 1.70 cms

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* Introductory textbook on a major area of media and journalism studies. * Outlines the research across the key stages of the acquisition of information, formation of attitudes and opinions and to the consequences of all these elements for participation in public life. * Written by a highly experienced author team.

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