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The Perpetual Enterprise Machine

By: MIT Department of Engineering) Bowen Professor H. Kent (Professor (Author) , Kim B. Clark (Author) , Charles A. Holloway (Author)

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Ksh 9,650.00

Format: Hardback or Cased Book

ISBN-13: 9780195080520

Publisher: Oxford University Press Inc

Publication Date: Dec 1st, 1994

Weight: 902 grams

Dimension: 24.10 x 16.20 x 3.30 cms

Category: Research & development management

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Describes the ways that firms can develop successful new products and processes. Examines a number of examples of successes - and failures - and derives valuable lessons for managers. Derives from a major study combining five US companies and four universities.

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