Book Details
Format
Paperback / Softback
ISBN-10
1349103543
ISBN-13
9781349103546
Edition
1st ed. 1990
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 1st, 1990
Print length
286 Pages
Product Classification:
Political science & theoryPolitical science and theorySales & marketingSales and marketing
Ksh 8,100.00
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This book provides a survey of the phenomenon of marketing which has become the dogma of America's politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy.
This book provides a survey of the phenomenon of marketing which has become the dogma of America's politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy.
Get The Phenomenon of Political Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Palgrave Macmillan and it has pages.
