The Power of the 2 x 2 Matrix : Using 2 x 2 Thinking to Solve Business Problems and Make Better Decisions
Book Details
Format
Paperback / Softback
ISBN-10
1118008790
ISBN-13
9781118008799
Publisher
John Wiley & Sons Inc
Imprint
Jossey-Bass Inc.,U.S.
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 23rd, 2010
Print length
352 Pages
Weight
620 grams
Dimensions
19.20 x 23.60 x 1.80 cms
Product Classification:
Business & managementBusiness and Management
Ksh 9,350.00
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Consultants, managers and MBA students all utilize a representational tool referred to as the "2 x 2 matrix", the most flexible and portable weapon in the knowledge worker's intellectual arsenal. This book is a single, integrated resource for reviewing, selecting, and deploying the best 2 x 2 framework for a specific situation.
By studying the work of hundreds of the most original and effective business minds, the authors present a common architecture that illuminates exceptional analysis and creative performance. 2 x 2 Thinking is characterized by a fundamental appreciation for the dynamic and complex nature of business. The best strategists go out of their way to tackle dilemmas rather than merely solve problems. They use opposition, creative tension, iteration and transcendence to get to the heart of issues and involve critical others in finding the best solutions. The authors demonstrate how to apply the 2 x 2 approach to a wide range of important business challenges.
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