The Reputable Firm : How Digitalization of Communication Is Revolutionizing Reputation Management
Softcover reprint of the original 1st ed. 2016
Book Details
Format
Paperback / Softback
Book Series
Management for Professionals
ISBN-10
3319372645
ISBN-13
9783319372648
Edition
Softcover reprint of the original 1st ed. 2016
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
CH
Country of Publication
GB
Publication Date
Aug 23rd, 2016
Print length
214 Pages
Product Classification:
Media studiesMedia studiesBusiness strategySales & marketingSales and marketing
Ksh 9,900.00
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Quality
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This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business.
This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business. Using an easy-to-follow approach, the authors present all key aspects business leaders should know about reputation in the age of the communication revolution and clearly demonstrate how a good reputation can be a company’s permit to do business, its raison d’être and a guarantor of trust.
Get The Reputable Firm by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Springer International Publishing AG and it has pages.
